When was the last time you took a long critical look at your business card?
I’d bet you haven’t really thought about it since you initially got them printed.
Let’s stop for just a moment and ask, what is the point of your business card? Is it to simply fill the wallets of prospective clients, or is [...]

Ever heard of the “80/20 Rule”? That’s the well-known principle that says that in every sales organization 20% of the salespeople win 80% of the sales (and money!) while the remaining 80% are all splitting up 20% of the revenue. So, which category do you want to be a part of – the [...]

Mobile broadband is the latest discovery in the internet world which is going to be the turning point to the development of broadband. Recently, high speed connection has been provided on a basic telephone landline, high speed connection, which brings internet access to a personal computer through an ADSL modem or router. Wi-Fi broad band [...]

One of my speech teachers in college was former Navy Captain, Sheldon Hayden, who taught me a lot about communicating. He was well suited to the task, having been
trained as one of Dale Carnegie’s first instructors.
He shared with me a winning, three-part formula for persuading anybody to buy anything. And it has helped me [...]

Increase your ezine subscribers by submitting articles once or twice a week to the opt-in ezines. Read by thousands, even hundreds of thousands, you get 10-25 new subscribers for each submission. Your articles also bring people to your Web site to buy your products. Use this checklist to edit your own work.
Knowing these benefits, you [...]

Whether you are a seasoned copywriter or writing your first ad, you mustunderstand and relate to “How People Think, Feel and Respond”.
You must also know the common sense tips and tricks that will help youcreate killer ad copy.
Following is a list of key elements of writing successful ads:
- Appeal to the reader’s emotions and instincts.
- [...]

American’s for Tax Reform, a Washington D.C. organization known for their fight against higher taxes in the US, have sided up with the civil rights advocacy group The Blue Grass Institute of Kentucky in hopes of overturning the Circuit Court ruling that legitimized KY governor Beshear’s claims that domain names could be seized as [...]

Dear Santa:
Every week I promise myself and my friends that I will start writing my book. And every week something happens that stops me. I have so many commitments. I am so busy. I just get overwhelmed so I get nowhere with my book writing. Can you help me? [...]

1) Wash your pen every few weeks and whenever changing ink color.
2) Use only cold or tepid water when washing the pen. Demineralised water will work best (tap water sometimes contains particles which may clog the feed).
3) Never use hot water, alcohol or solvents as these will damage the feed or other parts of the [...]

Let’s be honest. It is getting harder and harder to make a decent profit from our retail customers.
The internet abounds with articles such as; “Car dealers hate us…you’ll love us!,” “How to save
$3000-$6000 when you buy a new car,” etc. Our customers are coming in and telling us how
much over invoice they [...]